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More:
http://www.finishline.com/reebok-u-form
http://shopcrossfitreebok.com/u-form

 

"Forming to the individual contours of your foot"...in static stance.

 

I'm not sure how hot the average hair drier gets but at the weekend I ran a hot half marathon. In the sun the temperature must have reached 35-40C, add repetitive impact and a hot sweaty foot and I can't see the material keeping its shape for to long.

Does the person stand or sit while its being moulded and what if they move during the 2 mins that it takes to shape the material? Think I'll leave those.

 

Here is more:
http://www.psfk.com/2013/07/reebok-heat-sneakers-uform.html

 

Here is more:
http://www.psfk.com/2013/07/reebok-heat-sneakers-uform.html