What do people make of these "Patented & Proven Springbak® Springsoles"! which are said to make the athlete Run Faster, Jump Higher and Farther, Gain Longer Stride Length, Shorten Foot Plant Time, Quicker Stride Frequency, Increase Your Performance?.
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Original Link: http://www.springbak.net/
Springbak Springsoles Commercial.
http://www.youtube.com/watch?v=tl6T4gLIk6M
Springbak Springsoles - Insoles.
http://www.youtube.com/watch?v=PkVrdjOPBE8
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Surely this has to be a giveaway:
"As seen on TV" "Buy one and get a second pair free"!
I see no verified scientific published research to back up any of the claims they are making, only testimonials. -
Not come across these in the UK yet. I suspect it is only a matter of time.
If they really did do all they promise to then why are they only $30??? I'll hazard a guess - erm, because they don't perhaps.
In summary: *coughs* bullsh!t *coughs*
Of course this doesn't mean that various people won't love them and maybe even then correlate improved performances with them. 'Some of the people some of the time' and all that. As always it's the marketing I take issue with. -
Oh and one more thing - in my opinion this company may find that the route they have taken advertising wise (shouting about how they make you jump higher, run faster etc) may be their downfall.
Just last year the NBA banned a shoe for being 'spring-loaded'. So if this company are trying to break the professional sports team market in the US (giving team discounts, and also a special phone number for 'coaches' to call and place their orders suggests they might be) then how do they hope to succeed?
I see a couple of national volleyball teams are allegedly already subscribers. In a sport where jumping is everything, are these performance-enhancers* actually within the laws of the game?
*Warning - these insoles may not actually be performance enhancing in any way -
They are another 'power balance band'. No one with a critical mind would believe those claims... right Ian?:D;)
Simple- publish data, not testimonials. Would have to be the easiest research ever... -