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l was really surprised the other day when l was sent this link.
http://www.podiatrysa.net.au/childr...ool-shoes-endorsed-by-the-apodc/#.UsYU8tIW2Sp

Then came across this on F'Book http://www.youtube.com/watch?v=ad2LN6CTzOA

Its been very well done, no actual claims that need to be supported, very clever in this day and age, just that simple statement that APODC endorse the brand.

But l wonder how Clarks, a long time supporter and sponsor of APODC must feel, missing out on this exclusive deal for their school range, maybe it was out of their price range?

What ever the deal, the outcome is very professional looking.

 

Here is a screen shot from the TV advert for the shoes: