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Hi fellow pod friends,

recently I discovered this brand of shoe called Vivo - I'm not against minimalist shoes nor am I for. But I think this sort of marketing is quite unsubstantiated and misleading to the consumer. What are your thoughts?

Here are the links:

FLAT FEET
https://www.vivobarefoot.com/au/blog/june-2019/are-minimalist-shoes-good-for-flat-feet
BUNIONS
https://www.vivobarefoot.com/au/blog/june-2019/can-minimalist-shoes-prevent-bunions
Similar case from a few years ago.
https://www.runnersworld.com/news/a20783252/vibram-settles-class-action-lawsuit/

 

Yep; of course, They have been doing that since the beginning. They just make shit up. That is why it failed and runners voted with their feet and abandoned it.