Are Newton releasing a new running shoe tomorrow?

Craig Payne · Nov 30, 2016

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Bit of buzz in the 24 about this. TRE is on at the moment in Orlando, so good place to launch

Attached is "cryptic" image.
I do not see any lugs and there appears to be a lot of cushioning.

Admin2 · Nov 30, 2016

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Newton Running Shoes

Craig Payne · Dec 1, 2016

Lots of wild guesses going on as to what this could be (or it could be a nothing).
The funniest comment I came across was that this could be the Hoka-nization of the Newton!

NewsBot · Dec 1, 2016

Look like it could be a nothing. This press release from a few days ago:
Newton Running Releases Special Edition Black Gravity 5 & Black Boco AT 2

BOULDER, Colorado —November 28, 2016— Newton Running will release a series of Special Edition
black shoes on December 2, 2016. The series includes a Special Edition Black Gravity 5 and a Special
Edition Boco AT 2. The two models contain Newton’s first ever black color scheme, which is in stark
contrast to the brand’s usually bright colors. The two models also contain body mesh that is all-weather,
water resistant and warmer for the winter and spring running seasons. Between the all-over black
design and a toasty-warm body mesh, these shoes combine a functional approach to cold weather
running with a stealth style new to Newton Running.
“Newton Running launched in 2007 using bright and bold colors as a way to stand-out in a crowded
marketplace. Now color is embedded into our brand persona and our customers’ loyalty. With the black
shoe series, we wanted to provide our customers with something unexpected while still allowing them
to stand out in a big way. We can’t wait for our customers to get their hands on the Special Edition Black
Gravity 5 and the Special Edition Black Boco AT 2,” says Erin Kersten, Director of Marketing at Newton
Running.
Features of the Special Edition Black Gravity 5 include:
 The pinnacle of performance and comfort, the Gravity is optimal for training and racing at any
distance.
 A body mesh that is all-weather, water resistant, warm and highly rugged—suitable for frosty
conditions.
 Reflective iridescent details on the logo, heel and tongue top.
 Extra stitching in high wear areas to ensure durability when running in adverse weather and
obstacles.
• 4-way stretch mesh met-head panels.
• Retails for $175
Features of the Special Edition Black Boco AT 2 include:
• Inspired and tested on the trails in Newton’s hometown, the BOCO AT is an all-year trail shoe.
• A body mesh that is all-weather, water resistant, warm and highly rugged.
• Reflective iridescent details on the logo, heel and tongue top.
• Upper features new mesh backer and reinforced overlays to ensure durability when running in
adverse weather and obstacles.
• Retails for $129
The series of Newton Running Special Edition black shoes will be available for sale on
newtonrunning.com, select specialty running stores around the U.S. as well as select online partners. For
buyers on newtonrunning.com, a limited number of first customers will also receive a free Newton
Running black sock with their purchase.
Click to expand...

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Craig Payne · Dec 1, 2016

I have it on good authority, that yes it is the black shoe in that press release (bummer), but its more (will wait).

Anti-climax

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