Curl up with a couple of good shoe books

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Podiatrists , or as Tom Cruise would say, "mineral sucking gutter trash" when the world and its troubles get to you there is nothing better than a good read.

Here are a couple of books for shoesfiles.

Smit B. "Drei Streifen gegen Puma" ("Three Stripes versus Puma")

Barbara Smit is a free lance journalist who has written several well informed books on sport and the companies who produce sporting goods. The author extends her exploration into the shoe industry this time, tracking the remarkable rise of the Dassler brothers during Germany's sport-obsessed 1920s, their cooperation with the Nazis, (according to the author both were card carrying members), their ugly post-war split and their hatred-driven competition that created separate empires. The book chronicles the decline of both family-run firms caught off guard by U.S. rivals Nike and the failure to spot new trends such as the running boom. Fab stuff and if you like this book, she has several others in the same vein.


Yasuhiro M Puma - collector’s book 2007

A new collector’s book highlighting the collaboration between PUMA and Mihara Yasuhiro, showcasing artwork and photography created by famous Japanese artists. The inspiration for the works came from the PUMA Mihara footwear collection which began in 2000. The book chronicles the sneakers from MY1 to MY27 which was the first PUMA designer collaboration and became an integral part in establishing PUMA’s Sport/Fashion vision. This is a visually stimulating book and testament to sneaker design collaboration. The book will sell well and likely to became a rare acquisition. Definately for the collector.

Footnote
The MY1 was the first ever PUMA Mihara sneaker and has now become a classic for many Puma sneaker freakers around the globe.

toeslayer

 

I have almost finished reading: Pitch Invasion: Adidas, Puma and the making of modern sport ....fascinating story